Ruinart Champagne

In this brilliant design by Mucha, the lady’s face appears to be in perfect repose, and the hand holding the glass seems steady; but her hair betrays her, scampering off in wild abandon and thus conveying the notion of the effervescent effect of the champagne. Here, the hair actually has the function of subtly conveying a quality of the product, a rather novel use of a physical attribute in advertising in its day.

!Please note, the poster comes from the original lithography and therefore contains it's blemishes, such as creases etc. as shown on the preview!